Recently, new teams regularly appear on the football map of the world, arousing genuine interest among fans of this sport. Brentford is rightfully considered one of these clubs. This team has spent most of its history in the lower leagues of England and only in the season 2021/22 it has reached the Premier League. After the 1xBet login, you will be able to place bets on the matches of this team not only in the line but also in the live mode. However, Brentford is of interest for other reasons.
The main highlight of this football club at the time of entering the Premier League was its president. Matthew Benham is not like the classic sports team leader, because he didn’t earn his millions from oil or natural resources. Benham graduated from Oxford and after that became interested in betting. Several years of work at Premier Bet led him to the decision to open his own company called SmartOdds. However, this is not a traditional bookmaker’s office, because the specialists of this company were engaged in sports analytics and consulting clients. Thanks to the use of information from SmartOdds, 1xBet clients after the login on the site could place bets more successfully. After that, the businessman realized that he wanted not only to analyze sports matches but also to be a part of the football world. For this reason, he bought Brentford when the team was in the third division of England.
Further development of Brentford with Matthew Benham
Right after Benham became the leader of the club, he decided that his team would not be a money bag like Chelsea, Manchester City, or PSG. At the same time, it should be borne in mind that he generously gave his own funds to the club, reconstructed the stadium and devoted a lot of free time to the team. For users of the 1xBet app, such teams were a novelty. This is due to the fact that forecasters like clubs that achieve results not thanks to multi-million dollar investments but due to a unique approach to the process.
As for the recipe for the success of Matthew Benham’s project, it is worth highlighting the following points:
- he appointed the ambitious Dane Rasmus Ankersen as sports director because his test project of introducing statistics into the gameplay at the local Midtjuland team was successful;
- strict selection from the very beginning of Matthew Benham’s. He chose new transfers according to statistics, which made it possible to reduce risks of getting a player who would not fit into the club;
- almost all players who came to the team during the presidency of the brilliant entrepreneur were sold several times more expensive over time.
Consequently, the history of Brentford is quite interesting and unusual, which attracts sports fans. In the 1xBet application, you can receive the latest information on the results of sports matches and try yourself in Benham’s place. It is such teams that are capable of creating sensations even without large investments.